The Client
The client is a global leader in Hyaluronic Acid (HA)-based solutions, offering a broad portfolio across joint health, dermatology, ophthalmology, aesthetics, and regenerative medicine. With over 60 years of R&D expertise and over 1,200 patents, the company operates in 100+ countries through a vast network of subsidiaries and partners. Its fully integrated operations—from research and manufacturing to marketing and sales—solidify its reputation as a pioneer in HA innovation.
Business Needs
Despite a strong product portfolio, the client encountered challenges in ensuring consistent and up-to-date product knowledge among its global marketing teams:
- The complexity of its HA offerings across multiple therapeutic categories made training time-consuming and inconsistent across regions.
- The client required a scalable and engaging training solution to:
- Streamline onboarding for new team members.
- Reinforce comprehensive product understanding.
- Empower marketers to communicate and promote the product range confidently.
Solution Highlights
To meet these needs, Excelsoft Technologies designed a customized, multimedia-rich e-learning program tailored to the needs of the global marketing team. The solution integrated instructional design excellence with cutting-edge technology to enhance engagement and learning outcomes.
- Interactive Multimedia Content Engaging learning modules incorporate video, audio, animations, and visual storytelling to simplify complex information.
- Device-Responsive Design Ensured seamless functionality across desktops, laptops, and mobile devices (including iPhone XR and Samsung Galaxy A40).
- Content Redesign & Modernization Converted traditional static training content into dynamic, interactive modules adaptable to diverse learning preferences.
- Storyboard Development Developed detailed instructional storyboards with scripts to ensure clarity, consistency, and content flow.
- Accelerated Learning Paths Structured courses facilitate faster learning and improved retention, making the training more efficient and impactful.
Click the images to view the Screenshots
